Methodology
How we research, structure and maintain articles.
Our articles are not produced from a single source, and they are not "AI-written" in the dismissive sense of the phrase. They are researched, structured, drafted and edited by named human editors, with named external sources cited where it matters.
Sources
For each article we begin with a structured research brief built from primary sources — Kenya Wildlife Service publications, conservancy reports, peer-reviewed ecology and tourism research, contemporary Kenyan journalism (the Daily Nation, Standard, The East African), and field notes from our editors and contributors who have visited the places concerned.
Operator brochures, lodge press kits and PR-supplied "trip reports" are read as marketing material, not as sources of fact.
Structure
Every guide answers the question its title promises in the first 100 words. Anything that follows develops, qualifies or evidences that answer. We do not pad. We do not include "what is X" introductory paragraphs except where genuinely needed.
Long-read planning guides carry a table of contents in the sidebar. Comparison articles carry a structured comparison table near the top. Lodge reviews carry honest weaknesses, not only strengths.
Currency
Practical reference (visas, prices, transfer logistics) is reviewed quarterly. Date stamps on every article reflect the last editorial review, not the original publication date. Where information changes faster than that — exchange rates, ETA fees, conservancy entry fees — we link to the primary source rather than republish a number that may have moved.
Corrections
Errors are corrected on the page with a dated note appended to the article. We do not silently change article content. We do not delete or rewrite material to avoid criticism.
What we do with AI tools
We use machine-learning tools for research support — structured data extraction, draft outlining, language polishing, fact-checking against multiple sources. We do not publish unedited machine output. Every published article passes through a named editor who is accountable for its content.